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Search engine optimization plays a big role in internet marketing techniques. It is amazing to me how many marketing techniques start with knowing what keywords people are using to search for relating to the theme of your business.And SEO cannot be properly done in less you have built a large keyword list.
A long keyword list that contains as many words as people are searching for will be a great help for your internet marketing.
So how do you go about building this keyword list?
Google has a keyword tool website that is very good. Although it is designed primarily for their Adwords customers you can use it for free and build a good starter list of keyword phrases to target. You can access that here: https://adwords.google.com/select/KeywordToolExternal
A good way to do this is to start out with a basic keyword phrase of two or three words.
Google not only brings you back a list of comparable words but also lets you know how many times they are being searched for online every month.Google does get the majority of Internet traffic so this is an excellent starting point. Therefore you know that this list of words you are building gives you an excellent chance of getting traffic to your website when you target these phrases.
Another free Internet marketing tool you can use to build a longer keyword list is Traffic Travis. Their free version allows you to develop a list of words of up to 200 keywords. Their paid version allows you to develop a more comprehensive list of several hundred or even thousands of keyword phrases.
The key is to take these keywords and implement them into the various forms of Internet marketing you are doing.
This means you can target these keyword phrases in forum marketing, article marketing, web pages you build, and blog articles you write.Are You familiar with the phrase long tail keywords? These are phrases that people are searching for that include more than two or three key words. When they are searching for something online it's not unusual to see people type in five or even up to 10 keywords when they are searching for something online.
The point of this is people feel they can get a more exact search result when they type in longer keyword phrases. When you know what these phrases are you will have a better chance as an Internet marketer to rank for them.
Generally you will find the longer the keyword phrases have less competition. It also gives you an excellent chance to make more money when you rank for these phrases because you are competing with less Internet marketers for that phrase.
This makes SEO keyword research one of the best Internet marketing techniques when you approach it correctly.
Question by : What are leverage techniques in internet marketing? For entrepreneurs, first, what is this leverage techniques. in re: ability to use data over and over again (ie you can supply 1 million people with a single copy of an article, video that you created but you cannot show someone yourself 1 million times). second, what are the best techniques? Pls answer. Thanks! Best answer for What are leverage techniques in internet marketing?:
Answer by Roger Shann
Every one has their own favoured techniques. I prefer article marketing to drive traffic to websites. Good well written with useful content will always be out there and particularly since Google's last update (called the Panda update) quality content is more important than quantity. The sites with lots of substandard material are struggling. Good well optimised (SEO) sites will keep ranking well if promoted properly. For the ethical hard working marketer this is nothing but good news. Not ventured into video yet but it is a very powerful tool if used properly. Social bookmarking and interacting with your target audience is vital too. Give people great value and then give again and they will trust you and buy. Let them down and you may do OK in the short term but if long term success is what you are after then it will not work.
Answer by Joe Bennet
I just answered another question about Internet marketing which brought me to University of San Francisco's site and it may help you as well. As Roger explained good SEO will help you out and below is an article from Univ. of San Fran about this. Hope this helps.....
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